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  • Homeshop18 announces most awaited "Monsoon Sale" Get ready for a shopping spree this Monsoon!

    Submitted by ITV Production on Jul 11, 2011

    New Delhi : HomeShop18, India?s first and leading virtual shopping platform announces its Monsoon sale. Throughout the month of July, customers will get up to 50% discount or assured gifts with every purchase.

    Homeshop18 brings the Mega Monsoon Sale to pick up leading brands at attractive offers and incredible prices. The annual Mega Sale allows customers to choose from a wide and exciting range from all our categories like electronics, apparels, jewellery, kids and toys, footwear and computers. The brand under these categories are Samsung, Kent, Fila, Kodak, Canon, HCL, Whirlpool, Nokia, LG, Phillips, Reebok, Peter England, Liberty, Glen, Deccan Pearls, Sia and Revlon.

    Announcing the Monsoon Mega Sale, Mr. Sundeep Malhotra, CEO, HomeShop18 said ?Monsoon is the perfect time for customers to indulge in the shopping on Television, we are offering mega discounts on various brands. With the expanding reach, we are also expecting a huge success with this Monsoon sale.?

    To welcome the season, there are special offers on apparels, mobiles, electronics, home and kitchen products and home appliances that enhance the lifestyle. Homeshop18 have various offers like, on the purchase of Puma shoes we are offering Beverly Hills Polo Club Sunglasses worth Rs. 3450, Reebok shoes will come with Humx MP3 player and Reebok duffle bag free worth Rs. 2598 + Rs. 100 GC, Aanya ? Designer saree will come with Printed saree + VLCC Voucher + Free Pearl Watch, Converse Backpack set will have 2 GB Pen drive as an addition gift and many more.

    For our tech savvy customers, HomeShop18 brings back an entire range of latest tablets and affordable range of mobile phones. Offers like, get free 2GB Memory Card worth Rs.500 with Nokia touch screen, 2 GB Memory Card worth Rs.500 with Samsung Galaxy3 and Reliance DTH, Sunflame Iron and Game CD with Beetel GD440 phone will tempt to shop.

    So, shop this monsoon with the best of the brands and at best prices only at HomeShop18.

  • Eros International ups Rajesh Bahl to COO digital

    Submitted by ITV Production on Jul 07, 2011

    MUMBAI: Eros International Media, the integrated film studio, has elevated Rajesh Bahl to COO of Eros Digital, a newly formed division of Eros, with effect from 1 June.

    In his new role, Bahl will oversee the development plans of the digital and new media arm of Eros International plc. Bahl previously led the digital efforts as chief digital officer of Eros India since his appointment in March 2010.

    As COO, Bahl will report into Eros Digital CEO Ricky Ghai.

    Bahl said, ?Eros has made huge strides in the digital arena and in my new role, I look forward to launching several exciting new digital services for both the Indian market and the global diaspora. This is an exciting time for Eros to become an even more significant player in the growing Indian consumer internet market.?

    Under Bahl, Eros anchored a partnership agreement with Verismo Networks, an internet TV platform producing company based out of the US to distribute Eros Movies in international markets. He also handled the digital marketing campaigns for all the new film releases.

    Eros International chairman Kishore Lulla added, ?As an expanding company, we are constantly recruiting and restructuring roles and responsibilities to manage that growth. Rajesh?s appointment as COO, Eros Digital is a strategic move to reiterate the company?s focus on the digital sphere in the global landscape and further consolidate our position in this space.?

    Bahl has close to 14 years of experience in the M&E industry and has held senior positions in Star India, Universal Music Group and Sony Music Entertainment.

  • Why Honor Killing? And who suffers?

    Submitted by ITV Production on Jun 29, 2011

    NEW DELHI: ?Honor Killing?, as shameful as it may sound; such things still exist and is very rampant in many parts of our country. It is very unfortunate that the caste system in India has turned into a social evil for many, where more than 1000 young people are killed every year by their kin, or other members of their caste owing to ?Honor Killings?.

    ‘Girl murdered by father & brother‘...‘Khap panchayat orders killing.‘ These are headlines that catch our attention almost every week, but are forgotten very quickly. But the question is why this heinous crime is committed?

    Zindagi LIVE on IBN7 this week talks about this prevalent curse of our society; the false ‘honor‘ which prompts blood relations to turn killers. The show talks to some of the parents who have lost their children, as they describe ghastly murders which took place in front of their own eyes.

    To know more tune into Zindagi LIVE at 11 AM & 8 PM on Sunday, July 3, 2011 only on IBN7.

  • Catch Grover and his friends from Galli Galli Sim Sim on All India Radio from 6th June 2011.

    Submitted by ITV Production on Jun 29, 2011

    New Delhi: Galli Galli Sim Sim, the beloved children?s television program on the leading Indian kids? channels, Cartoon Network & POGO, now launches a brand new radio program set to reach out to children across 11 cities in India. Started June 6, Grover & his friends in the new Galli Galli Sim Sim radio program will broadcast on All India Radio in the cities of Alwar (Rajasthan), Bilaspur (Chhattisgarh), Hazaribagh (Jharkhand), Jabalpur (Madhya Pradesh) Jallandhar (Punjab), Jammu (Jammu & Kashmir), Jamshedpur (Jharkhand), Jodhpur (Rajasthan), Raigarh (Chhattisgarh), Srinagar (Jammu & Kashmir) and Udaipur (Rajasthan).

    The new Galli Galli Sim Sim radio program is part of the Healthy Habits for Life campaign supported by MetLife Foundation and also includes a TV sponsorship. The radio episodes promote messages such as hand washing with soap, eating healthy foods and a balanced diet, getting physical activity, the importance of immunization, and more. The content of the Galli Galli Sim Sim radio program has been produced by adapting material from over 1500 existing Galli Galli Sim Sim television segments. It will be aired thrice a week over a period of 52 weeks.

    The radio show also has a contest wherein every week children across these cities will get a chance to win a Galli Galli Sim Sim goody bag and at the end of the contest 11 children will also get a chance to come to Delhi and meet with the much loved muppets, Chamki and Grover!

    The Galli Galli Sim Sim radio program is the only show currently on air for the young children and will reach out to millions of homes, including those without access to television. Although television viewership ranges between 58%-94% in the cities where Galli Galli Sim Sim will be broadcast, television viewership in surrounding rural areas is much lower, ranging from 31%-56%.[1] Public radio, on the other hand, covers 91% of the population nationwide.

    The 11 cities selected for the broadcast of the Galli Galli Sim Sim radio program are located in states where there is a great need for health communication interventions. Data from the most recent National Family Health Survey (NFHS-3) indicate that the states covered by the program have high rates of preventable conditions such as childhood anemia, which affects 68%-80% of children across the states, and low rates of appropriate care for diarrhea, with less than half of children receiving appropriate care.[3]Galli Galli Sim Sim?s Healthy Habits for Life campaign in partnership with MetLife Foundation addresses these messages and other key areas of concern.

    There is a critical need to foster healthy habits in young children in India. During early childhood, children form habits and tastes that last a lifetime,providing a window of opportunity to promote positive behaviors that could last well into adulthood, such as eating healthy foods, washing hands with soap, and choosing healthy snacks.

    ?MetLife Foundation is proud to continue its partnership with Sesame Workshop to help educate families in India on the importance of establishing healthy habits at a young age,? said Dennis White, president and CEO of MetLife Foundation. ?The new Galli Galli Sim Sim radio program will help us reach hundreds of thousands of children with simple yet important messages that will impact the way they live today and beyond.?

    Sashwati Banerjee, Executive Director of Galli Galli Sim Sim says, ?We?re really excited about extending Galli Galli Sim Sim on radio to reach many more children and families with additional messages on health and nutrition. Given the immense need to promote good health and nutrition in India, this is a very important venture to us, which supplements the work we?re already doing via television and outreach.?

  • Sing along Sa Re Ga Ma Pa Li?l Champs at the click of a mouse

    Submitted by ITV Production on Jun 28, 2011

    MUMBAI: Zee TV?s Hero Honda Sa Re Ga Ma Pa Li?l Champs is coming not just near your doorstep?even closer? it will just be at the click of your computer mouse. All you need is a computer, microphone and an internet connection, not to mention an indefatigable spirit of singing!

    Hero Honda Sa Re Ga Ma Pa Li?l Champs has associated with Singchana.com, an online karaoke website, that allows users to match the renditions of their favourite songs against the pitch of the original singer. Young aspiring singers can sing karaoke, practice their singing, and challenge friends via the web to beat their score. The website takes the player?s voice and converts it automatically into a visual representation which is simultaneously compared with the original singer?s voice. Players then score according to how closely their singing matches the pitch and tone of the original. On default, the site also records whatever was sung, letting users play it back for their own enjoyment, or to share with their friends on social networking sites like Facebook and Twitter, who in turn might launch their own challenge by singing their own version of the song. But playing it back also allows the player to keep a track record of their singing, letting them hear how far they have come as amateur singers.

    Akash Chawla, Marketing Head, National Channels, ZEEL, says, ?Karaoke can be fun at any age and it always brings with it elements of zest, freshness and zing. In addition to being entertaining for users, it‘s a very useful platform for content providers to use it as another interactive touchpoint to reach out to their loyal viewers and also for the participants to gain additional exposure and make fans. We feel that when you involve the viewers at every stage of a show, it creates a greater sense of connect with them. Our association with Singchana.com is just another step towards upping the cool quotient of Sa Re Ga Ma Pa Li?l Champs and we will keep coming up with more such cooler initiatives to promote our shows.?

    ?Also, the show?s popularity on Youtube has been humungous. The count has crossed 2,86,680 hits since 2 weeks of its launch. This validates our efforts in presenting pure musical talent rather than resorting to gimmicks?. Added Mr. Chawla.

    With this kind of an association and path breaking innovation, Zee TV is looking at getting maximum participation from viewers of all age groups to try their hand at singing and create a distinct buzz about Sa Re Ga Ma Pa Li?l Champs in the market.
     

  • Pix Movie Club?s latest offering is ?Transformers: Dark of the Moon?

    Submitted by ITV Production on Jun 27, 2011

    MUMBAI:English movie channel Pix has announced that this month?s installment of its Movie Club initiative is ?Transformers: Dark Of The Moon?. The club is an initiative by the channel to encourage college students to watch the best new Hollywood movies in town. The free screening takes place in Mumbai at PVR Juhu at 9.55 am on Wednesday 29 June.

    In the film when an event from Earth‘s past erupts into the present day, it threatens to incite a war so big that the Transformers alone will not be able to save the planet. The film has been directed by Michael Bay who also made the previous transformer movies. It has been produced by Steven Spielberg and stars Shia LaBeouf, Rosie Huntington-Whiteley and Tyrese Gibson.

    To be a member of The Pix Movie Club students can register online with www.pixtelevision.com. On applying, a membership number will be sent to the applicants via email which needs to be shown at the multiplex.

    Pix marketing head Himmat Butalia says that the Movie Club now has 8000 members. ?We are looking to expand our screenings from one to two or three movies a month. We do SMS pushes, mailers to create awareness. We also conduct polls on our Facebook Fan Page to see what films students want to watch. Mumbai has fared the best for us in terms of response. Delhi and Bangalore have seen some films get a strong response.?

    In the new ?Transformers? film the Autobots Bumblebee, Ratchet, Ironhide and Sideswipe led by Optimus Prime, are back in action, taking on the evil Decepticons, who are determined to avenge their defeat in the previous film 2009?s ?Transformers Revenge of the Fallen?. In the new movie, the Autobots are back in action and Decepticons are back in action become involved in a perilous space race between the U.S. and Russia, and once again human Sam Witwicky has to come to the aid of his robot friends. There‘s new characters too, including a new villain in the form of Shockwave, a longtime "Transformers" character who rules Cybertron while the Autobots and Decepticons battle it out on Earth.
     

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